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How to Live Stream on Multiple Social Media Platforms Simultaneously?

Live concert

Expand Your Reach with Your Social Media Live Streams

Live streaming platforms are an online tool that allows you to upload and broadcast video content in real-time instead of recording and uploading it after the event. Broadcasting a live event on social media is essential to increasing reach and captivating  a larger audience. With social media live broadcasts, you can reach your target audience and promote your brand or service on channels such as Facebook, Instagram, Twitter, and Linkedin in real-time.

Live broadcasts on multiple social media platforms simultaneously are the main key to successful branding and reaching the target audience. The first step to going live on social media is to make sure you have the right technology and equipment to support live streaming. The next step is to have live broadcast support services to reduce the problems that may arise.

To expand your reach by broadcasting a live event on social media:

  • Have the necessary live broadcast support for uninterrupted and smooth live broadcasting.
  • Broadcast your live stream in real-time on each of the social media platforms or your website.
  • Optimize your content for attendees anywhere, on any device, while providing the speed and quality needed for real-time interactions.
  • Record your post-live broadcast and share it as VOD.

To broadcast live in real-time on each social media platform, you need to send your broadcasts to each platform separately. In this case, the upload speeds of the internet service provider will not be sufficient. Onveo develops a special solution and makes the necessary integration for broadcasting your live broadcasts on social media on every platform simultaneously. When you start the live broadcast, it automatically provides the necessary relay process for you.

As seen above, you can distribute your live broadcasts to social media platforms in real time with Onveo.

Stream Live from Everywhere Simultaneously with Onveo

Onveo products and solutions are designed to provide high-quality live streaming for every use case and every industry. With the specially created RTMP (Real-Time Messaging Protocol) endpoint, you can distribute your live broadcast on every social media platform from a single endpoint.

Whatever the event and wherever your audience is, with Onveo you can be sure that your videos are recorded and distributed in the best possible quality. You just think about your content! Easily manage your activities on multiple social media platforms such as Instagram, YouTube, Facebook, and Twitch with Onveo.

You can contact us here to interact with your audience in real time.

What Is a CDN?

​​CDN (Content Delivery Network) is a system that directs users who want to access a website to servers located geographically closest to them and enables them to receive service through these servers.

How Does a CDN Work?

Distribution of content via a single edge causes high network latency. When your clients are placed and want to access your content from different regions, they will face buffering issues. In addition, single edge delivery is not suitable for media delivery services because it does not support your failover scenario and it cannot be scaled due to using single edge. ​​Don’t you think that what if your single edge is down or you start receiving unexpected traffic?

without cdn

The CDN system fetches content from origin and caches by its own. CDN optimizes your origin content by powerful servers in different territories. Therefore, your actual network costs are cut and optimized. So, requests are automatically being forwarded to the nearest CDN edge. In this way, your users get the best user experience without suffering slow loading or high  network latency

CDN enabled

What are the Benefits of Using a CDN?

  • Provides fast and reliable content delivery
  • Help geo-location delivery requirements
  • Streaming interruptions and buffering problems
  • Cost reduce and budget optimization
  • Split your network traffic onto different regions and increase user experience
  • Increases the SEO performance and provides high visibility in search engines

Nowadays most internet traffic is served through CDNs. Video delivery services that aim to reach large scale audiences with more cheaper delivery options such as social media, OTT platforms, e-sports and live broadcasts or live entertainment events, all of them are being used CDN solutions. Onveo provides the most up-to-date technologies for content distribution. Our infrastructures that require different and special settings, supports your major network requirement. Thus, Onveo CDN solution,ready to use, helps your video distribution needs for live broadcasts or complex VOD business models. Your assets stored as a media content on our management platform, are automatically distributed over Onveo CDN.

Onveo services also have a capability to work with 3rd party platforms – such as Akamai, Amazon AWS, Google GCP or Microsoft Azure. Our customers who want to manage their CDN, can easily manage their other cloud settings as well. You can contact us here to learn more about the Onveo CDN and the integrations with Enterprise license. 

Progressive and Adaptive Streaming

Users want to watch the video in the best quality and without interruption on any device. To maximize your video viewing experience, your media content must be accessible on all devices in an uninterrupted and smooth stream.

A progressive video stream is a single video file being streamed over the internet. The progressive video will automatically expand or contract to fit the screen you are playing it on. But regardless of the device, the video file size will always be the same. If there is a poor internet signal and the video stream cannot process quickly, a progressive video will pause and buffer.

Adaptive streaming is technology that delivers video to the user in the most efficient way possible and in the highest quality available to each user, regardless of connection, software or device. Videos are tailored to suit all users’ screen size and internet speed with this technology.

Adaptive streaming allows the video provider to create a different video for each of the screen sizes it wants to target.

How Adaptive Streaming Works?

You can fit a specific video file to specific screen sizes so that the viewer always gets a good-looking video with Adaptive Streaming.

Adaptive streaming solves the buffering issue that happens when the user cannot download a video file fast continue playing the video. If users have poor quality internet connection, the video stream cannot download fast enough. So the video will have to pause, wait for more data, and then restart. This technology avoids buffering when data comes in very slowly depending on the internet connection. It switches to a low quality video file so that the video continues to play uninterrupted without pauses. In this way, mobile viewers with poor connections do not have to wait for the video to load. Those who connect to the high speed internet access a higher resolution image. After the user’s internet connection gets faster and better, it continues to watch with a top quality video file. 

Adaptive streaming helps minimize distribution costs. Internet Service Providers (ISPs) optimize connection costs by limiting the bandwidth required to stream over the CDN.

Onveo Adaptive Streaming is suitable for optimizing viewing experience on various devices and connection speeds. You can automatically adapt to the change in each user’s network and playing conditions. Thus, giving your users the best possible experience with Onveo Adaptive Streaming.

Any questions to maximize your video watching experience?  Get in touch here.